Designing Excellence: The NECHE Branding Project
BG developed a revitalized and memorable brand architecture and related assets. Additionally, our engagement with the organization expanded to help NECHE address the ongoing narrative around the financial crisis within the independent, private college world and NECHE’s important role in accreditation and review.
Aging Services Success: Lead Generation for UMass Boston’s Gerontology Programs
BG’s integrated campaign for UMass Boston’s Department of Gerontology drove 74 leads and enhanced enrollment interest, achieving significant cost efficiencies in lead generation.
IBEW Local 103: Empowering Members Through Newsletter Innovation
IBEW Local 103, a local electrical workers union in Boston, MA, engaged the BG creative team to develop a series of printed newsletters that were released each quarter to the union membership. This opportunity presented a chance for BG to showcase their skills in marketing and design, creating a series of printed newsletters to serve as a valuable source of information for the union members.
Launching Lehigh’s Innovative 1-MBA Program
In 2016, Lehigh University’s College of Business and Economics announced the launch of its new one-year MBA (the 1-MBA Program) with the inaugural class slated to begin in January 2017. The 1-MBA is an attractive option for prospective students seeking a full-time MBA from a highly ranked university. Unlike other one-year MBAs, which compress the traditional first year of classes into a summer session without an internship, the new Lehigh program offers a “real” MBA experience with regularly paced coursework and a summer internship.
Boosting Bentley’s Online Bachelor’s Enrollment
When Bentley needed to enhance awareness for their new online, part-time Bachelor’s Completion Program in Business Administration, they turned to Belfort Group. They had the goal of engaging specific demographics that would find the program particularly appealing. Among these were returning military personnel, working parents, and individuals holding only an Associate’s degree. Bentley aimed to broaden their program’s reach and connect with those seeking a flexible and reputable educational option.
Revitalizing Enrollment at William James College
The Opportunity William James College is an independent, private graduate school for psychology located just outside of Boston. The college offers a number of degree programs in a competitive space […]
Driving Leads and Engagement for Berkshire Choral International
Berkshire Choral International (BCI) presented Belfort Group (BG) with a unique challenge – to connect with consumers aged 40 to 65, specifically empty nesters and retirees, who harbored a love for choral singing and possessed the financial means to embark on a once-in-a-lifetime performance week.
RiverWalk Resort: Gatsby-Themed Party Drives $1M+ Sales
Belfort Group partnered with RiverWalk Resort at Loon Mountain to launch a luxury resort with a real estate marketing campaign aimed at driving awareness among potential buyers and focused on lead generation and conversion.
Elevating Bay Path University’s Women’s Leadership Conference
Bay Path University retained Belfort Group (BG) to raise awareness and boost attendance for its annual Women’s Leadership Conference (WLC) in 2014, 2015, and 2016. BG’s goal was to capture the spirit of the conference through live social media posting, engaging promotional content, and strategic media outreach. The university aimed to not only attract more attendees but also to enhance the conference’s reputation as a premier event for women leaders.
MSCPA: Elevating Impact Through Thought Leadership & Magazine Revamp
The Opportunity The Massachusetts Society of CPAs represents as many as 11,000 members and serves 1,700 public firms and nearly 1,800 business and industry organizations. Despite its role as the […]